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Quick Takeaways:

• Lookbooks are a versatile tool in Safari Portal that allow you to quickly build and share curated collections of properties, destinations, and travel inspiration.
• They are ideal for pre-sales and marketing, making it easy to share Lookbooks in newsletters, social media, and email campaigns.
• Creating a Lookbook is simple and fast by pulling existing pages from your content library and arranging them as needed.
• There are multiple ways to structure Lookbooks, from simple collections of properties to thematic guides or even full presentations.
• Lookbooks can be used as a personalized sales tool by adding client names, proposed travel dates, and customized notes.
• Block elements enhance customization by allowing you to re-use existing content from your library while keeping each Lookbook unique.
• New Lookbook templates save time by enabling you to create and reuse templates instead of duplicating files.
• Best practices for organizing Lookbooks include storing templates in the content library rather than cluttering the dashboard.
• Lookbooks are not just for properties and can showcase restaurants, activities, travel themes, or even serve as company presentations.
• Knowing when not to use a Lookbook is important, as structured itineraries with set flows may be better suited for the itinerary builder.
• Safari Portal’s mobile-friendly design lets clients save Lookbooks to their app dashboard for quick access.
• Including a call-to-action page at the end of a Lookbook can improve engagement by encouraging clients to take the next step.

📌 Keep an eye on our Notice Board for new and upcoming releases!