How can I add a call-to-action (CTA) button to my proposals?
Let your clients take action faster with a floating call-to-action (CTA) button.
You can use the Make Bookable button to make a trip bookable, which allows clients to choose their own packages and options, reserve their spots, and securely check out. Alternatively, as outlined in this article, you can simply add a call-to-action (CTA) button to link to a form, external page, phone number, or email from any Itinerary or Lookbook.

What You Can Customize
The button is highly customizable. You can change any of the following:
- Button text (e.g. "Inquire Now", “Schedule a Call,” “I’m Interested”)
- Button color and text color
- Link action - linking to a form, opening a webpage in a new tab, starting a phone call, or opening a new email.
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How to Add a Call-to-Action (CTA) Button
- Open the proposal and go to the Itinerary or Lookbook tab.
- Click Make Bookable button. You'll find this in the top-left corner of the screen.
- Choose the Add External Link Or Contact Info option.
- Click Continue.
- Toggle on Show Button (by default this will be off).
- Add your button's text.
- There's no character limit, but we recommend keeping it under 20 characters for best visibility.
- Use the colored squares to select your button color and text color.
- We recommend matching the button to your brand colors.
- We've included a palette of suggested colors to make setup simple. You can also use the color picker, adjust transparency, or paste in your own HEX code.
- Select what you'd like the button to do.
- Web URL opens a link in a new tab.
- If you have the Invoicing & Financials module enabled, link the trip’s invoice here so clients can pay or review easily. You can create a new invoice from the popup or grab the link from your Financials Dashboard.
- Email opens a blank email draft addressed to you.
- Phone populates your number so the client can call you directly.
- Click Save.
- Your button will appear immediately in your proposal.
Interactive Guide
Inspiration
Here are some fun and functional ways to use the button that reflect your unique workflow and tone:
- I’m Interested → Link to your email
- Schedule a Call → Link to your Calendly booking page
- Hold My Spot → Link to an early inquiry form
- Yes, Please! → Link to your email
- I Have Questions → Link to a FAQ page or a WhatsApp chat
- Request a Callback → Link to a short Typeform or Custom Form that collects their contact info
Keywords: Make bookable button, booking button, client booking button, make bookable, CTA, Call to action
